At Purple PR, I worked directly under an account executive to pitch content, create press reports, and assist stylist appointments for luxury fashion brand placements. I also gained some exposure to their beauty and lifestyle divisions. Some of the accounts I worked on included BCBGeneration, BCBGMAXAZRIA, 8 by YOOX, a brand by YOOX Net-a-Porter Group, L’AGENCE, Mônot, Duke + Dexter, St. John, Faith Connexion, and GENNY. Throughout my time at Purple, I was able to develop my brand marketing, pitching, events, and media placement skills.
